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Regional Sales Manager - Field Based

As a Regional Sales Manager, you will work closely with your growing customer base to develop and promote Hochiki products. As first line of response in the field, it is key that you establish and maintain a strong business relationship with both existing and new clients. We are looking for Sales Managers in: * West Midlands, North Wales and North West * East Midlands, East Anglia and South Yorkshire

Department: UK Sales       

Location: Field Based


What you’ll be doing:

  • Manage and grow a portfolio of key direct accounts in selling Fire systems and solutions.
  • Supporting and developing distribution accounts achieving personal sales targets for your region and team distribution sales targets.
  • Develop activity into the direct market maintaining communication within the sales team.
  • Identify new account opportunities and develop strategies to assist growth with new and existing clients.
  • Grow and close sales through good communication with existing and new clients.
  • Manage and interpret customer requirements to understand and meet their needs, including preparation of training on Hochiki products.
  • Identify and resolve customer concerns, recommending a course of action to prevent future issues.
  • Work closely with internal stakeholders to provide quality service that adds value to the customer.
  • Expand market awareness of Hochiki products and services, by communicating features and benefits, and attending trade shows, conferences, and other marketing events.
  • Provide and deliver presentations including webinars, CPD’s.
  • Monitoring and controlling customers price lists, credit status.
  • Maintaining a thorough understanding and knowledge of the product range and technical benefits.
  • Business development into vertical markets.
  • Develop relationships with customer base into vertical markets.
  • Maintain knowledge on competitor products and identify and report competitor pricing or strategies.
  • Report sales activity in line with business requirements, ensuring that quality and accurate data is held on company CRM database.

Person Specification

We are looking for individuals who are highly motivated and have a passion to contribute to the success of Hochiki. Our core values define and shape our working relationships and how we aspire to behave on a daily basis. For this role, we are looking for you to possess the following:



  • Desirable: Desirable: FIA Training Certificates, Degree level or equivalent experience


  • Essential: 5+ years in a similar role, working within a B2B environment
  • Desirable: Experience of working within the fire industry, supporting a UK customer base
  • Essential: Strong presentation skills.


  • Essential: Knowledge of the Fire Alarm industry, some knowledge of technical products and services.

Technical Skills

  • Essential: Proficiency in Microsoft Office Packages, Experience with a CRM system
  • Desirable: Experience of working with SAP


Personal Qualities

  • Positive: Proactive, promoting a can-do attitude with a passion for the fire industry and Hochiki Europe products
  • Accountable: Excellent time management, multi-tasking, and prioritization skills.
  • Ethical: Acting in the best interests of Hochiki Europe and our customers
  • Inclusive: Being a team player who relishes working in a team environment, but can also work independently
  • Professional: Ability to set high standards and present a professional approach to our customers
  • Inventive: A continuous improvement attitude towards work and professional development, with a desire for working in a leading-edge environment


To apply for any of our roles, or simply to make an enquiry about career options, please send your enquiry to our HR Department.